Underwriting

DID YOU KNOW…  …You can support any or all shows on KKFI by becoming an underwriter. While KKFI doesn’t have “advertisers,” we do have businesses & organizations that support KKFI by underwriting a portion of KKFI’s programs. Here are some important reasons to underwrite KKFI’s important programming

  • An Alternative to Advertising: Underwriting identifies your business, products and services as supporting community radio programs on KKFI, which puts your enterprise in touch with our dynamic audience.
  • Cost-Effective Identification: Underwriting puts your business in the spotlight with a strong, well-defined market segment of alternative radio listeners, at rates far below those of other promotions.
  • Image Enhancement: Underwriting acknowledgements are concise and gimmick-free, linking your business or personal identity with the high-quality image of commercial-free radio in the community interest.
  • Tax Benefits: Underwriting is a tax-deductible donation to KKFI, a 501(c)(3) non-profit organization.
  • Reach an Audience that Matters: You can position your announcements in a specific part of the day or near a specific program.
  • Support programming you enjoy: Identify your business with a particular style of music or personality found only on KKFI.

NPR-MapREACH:
Terrestrial
100,000 Watt FM Radio Station
70,000+ Listeners weekly1
80 mile radius of Kansas City.
Population of over 2 million people

Streaming
10,000+ Streaming 24/7 at KKFI.ORG
10,000+ Mobile Streaming
-Tune In App/Public Radio

Online / Digital
KKFI,ORG
-30,000+ Unique Impressions(Monthly)
-3,500 Podcasts Downloads(Monthly)
-17 Locally Produced
18,000+ Social Media
-14,000+ Facebook
– 5,000+ Twitter & Instagram
5000+ Email Blasts

1 Listener data extrapolated from analysis of

Annual, 5 year, and 10 year donor patterns of giving.

2 All coverage information from NPR Labs Mapping and Population System

http://www.nprlabs.org/mappingandpopulationsystem.html


UNDERWRITING REPRESENTATIVES

Underwriting Organizations & Individuals please contact:

Kansas
Diana Linn Ennis
Diana (at) kkfi.org
816.994.7867

Missouri
Michelle Marquardsen
Michelle (at) kkfi.org
816.994.7868

Data & Traffic Specialist
Sam Wisman
Sam (at) kkfi.org
816.994.7865

If for any reason you need more help please contact the Underwriting Coordinator.
816-994-7869 or email Underwriting (at) kkfi.org.


KKFI Thanks its Current Underwriters

  • All Souls Unitarian Universalist Church
  • Arvest Bank Theatre at the Midland
  • American Friends Service Committee
  • Byrd Productions
  • Californo’s
  • Communiversity
  • CrossCurrents Culture Unlimited
  • Folk Alliance International
  • Kearney Blues Festival
  • Knuckleheads
  • Music Together
  • Nick’s Greenleaf Gardens
  • Pitch
  • UMKC Bloch School of Management

Contact

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